Innovation Leadership

Sudhir Sharma
Founder & Creative Chairman of INDI Design.

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Working with owners and CEOs, Sudhir has used his expertise in Design and experience in Business processes to lead assignments that shape the future of Industry. He is especially passionate about creating instinctual business processes based on user perceptions and behaviors. A reputed pioneering Design and Business transformation consultant, Sudhir has 28 years of diverse experience working in India, traveling extensively in Asia region and speaking at various events & universities.


The POOL Show 2017

INDI Design organised the third edition of India’s Best Design Awards, preceded by The POOL Show. Held at the Hilton Conrad hotel in Pune, it was a day-long conference, and hosted presentations and conversations among people from diverse design practices, including educationists, designers, architects and advertising professionals.

New Datametica

Indi Design has created a new brand that helps empower everyone at Datametica to communicate its story in a creative yet distinct visual way. Datametica is a big data total solutions company. The new brand is as much inward looking as it is for marketing.

Anuswara from CraftsVilla

Indi Design worked on the brand “Anuswara” third private label from CraftsVilla, which was recently launched wiith the glitz and glamour of any fashion show. Anuswara as a brand is focussed on contemporary ethnic wear. The daily apparel range for women will be a part of four collections—Ikat, Kalamkari, Summer Hues, and Indigo Collection.

‘The Green path’ lifestyle

We are fortunate to work with Mr. Jayaram in Bangalore, who founded ‘The Green path’ as a lifestyle philosophy for all the right reasons. We are extending this philosophy to Hotels, Resorts, farms, Products, Shops, Restaurants and Community spaces.

Mother’s traditional secret

India is the 2nd largest food producer in the world. With rapid growth food processing industry is likely to double in next 10 years. The world is waiting to taste what Indian Mothers kept as their traditional secret. Indi is proud to be working with Mother’s Recipe for finding new directions.

INDI in Vancouver

Nidhi Raina, with two decades of experience in design and managing design focused largely on branding, identity and UX, has joined INDI as a Managing Director of INDI Vancouver. Nidhi’s expertise lies in creative thinking, mentoring start ups and managing design teams and projects.

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INDI is an international Brand, Design & Innovation consultancy

INDI, founded in Pune, India helps create, manage and communicate your brand. With partner offices in Shanghai, Sao Paulo, Hanoi and Riyadh, INDI has become increasingly involved in Management consulting, Organizational design, Design of products, Services, Environments and Digital Experiences

Buzzing right now

Reconfigure Product Experience

When a leading car brand wants to see their future product offerings, that go beyond what the brand stands for, we help them see around the corner. We meet the best of Indian Designers and collect a vision for the future.


C4i4Lab is a world-class center promoting innovation and adoption of industry 4.0 solutions to enhance the global competitiveness of Indian Industry. We helped them get ready with a comprehensive identity package and present themselves to the Industry.

REVOLO bus branding

India is on the brink of a new era, defined by electrical mobility and smart transport. KPIT has a transformative technology solution in place for Indian mass transport and Indi Design gave it a identity as well a place on the vehicle.

BC new brand strategy

A food company that is connecting global Indians with the royal taste from Rajasthan. After the successful launch of new identity and packaging, Indi is engaged with a new strategy and brand to reflect its growing ambition.

TIA: Top Innovation Award from China

Indi Design received yet another global recognition for creative a service platform for Design community.

Wining Lexus Design Award

Indi Design received the prestigious Lexus Design Award for its work on Pool Magazine. The award seeks to foster growth of ideas that contribute to society.

India's Best Design Awards

Hosting Awards for India's Best Design Projects and India's Best Design Studios.

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Pool magazine

POOL is a unique, international design magazine from India. Brought out by designers, it creates unified platform for creative inspiration without any constraints on discipline or subject.

It is an official publication of Designindia, published by Indi Design Pvt. Ltd.

Advisory board comprises of world's foremost thinkers, who have played transformational roles in society and business.

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Avail Annual Subscription

POOL Annual 1

A tribute to the extremely talented Designers of Asia, POOL Annual is a compilation showcasing the contemporary work of Indian designers to its audience in India and around the globe. If you have missed out on any former issue of POOL Magazine, this coffee table book will fill the gap and catch you up on contemporary trends in Indian design industry.

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POOL Annual 2

POOL ANNUAL 2, a compilation of issues 12-24 of POOL Magazine, is important document to the history of design happening right now. POOL Magazine is a labor of love to showcase contemporary Indian design. It is a print magazine and for the last 4 years this commitment to bringing for readers the best of Indian design has been supported by various partners and agencies.

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Pune and Beyond travel guide

‘Pune and Beyond Travel Guide’, the first ever comprehensive guide to Pune City and District, is published by INDI Design.

A ready reckoner for visitors, and both new and long time residents of the city, it unveils the culture, heritage and industry of the area in general as well as provides information on tourist spots,eateries, shopping destinations, government and social institutions across the city.

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POOL is now endorsed by India Design Council

India Design Council