I’ve worked with Sudhir on a number of diverse projects over the last two decades. Sudhir’s ideas are invariably likable and his execution efficient. However, what makes him truly valuable is that before proposing an idea or planning its execution he clarifies the strategy that’s central to the task and thus ensures complete downstream alignment. This ensures high quality, timely, and cost-effective results for his clients. I’ve come to appreciate Sudhir’s sincerity in building purposeful, measurable, and lasting partnerships with his clients.
RAJIV BAJAJ | MD, Bajaj AutoBAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
Annual Report 2022-23
Empowering Bajaj Auto’s Global Brand Leadership
Bajaj Auto is the world’s most valuable two-wheeler company and the largest three-wheeler manufacturer with a presence in 79 nations across the world.
Since 2009, IndiDesign has collaborated with Bajaj Auto on a multitude of projects, continuously contributing to the brand’s development. With over two decades of close association, Sudhir has played an integral role in shaping this enduring partnership.
IndiDesign has crafted captivating brands within Bajaj Auto’s two-wheeler and three-wheeler domains across India and the word. Our design strategies have successfully forged meaningful connections between these brands and their target audience.
When Bajaj Auto sought to enhance brand relatability, IndiDesign crafted a standardised look-and-feel for a delivering cohesive showroom experience. From running a pilot with a single showroom, to implementing it across all their local and global retail spaces, the makeover enabled dealers worldwide to create showrooms that exuded the distinctive ambiance and essence of Bajaj Auto.
We replicated the unique identity through employee uniforms, the design of their corporate office, at auto expos and exhibitions, and more. In fact, we played an instrumental role in branding their 3-wheeler sector as intra-city vehicles with a green logo.
Over the past decade, our partnership with Bajaj Auto has thrived through various projects and collaborations. These include the design of their annual and financial reports, brand consulting, strategic design and communication design.
Annual Report 2021-22
Annual Report 2020-21
Other Projects
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
Annual Report 2022-23
Annual Report 2021-22
Annual Report 2020-21
I’ve worked with Sudhir on a number of diverse projects over the last two decades. Sudhir’s ideas are invariably likable and his execution efficient. However, what makes him truly valuable is that before proposing an idea or planning its execution he clarifies the strategy that’s central to the task and thus ensures complete downstream alignment. This ensures high quality, timely, and cost-effective results for his clients. I’ve come to appreciate Sudhir’s sincerity in building purposeful, measurable, and lasting partnerships with his clients.
RAJIV BAJAJ | MD, Bajaj AutoBAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
Annual Report 2022-23
Empowering Bajaj Auto’s Global Brand Leadership
Bajaj Auto is the world’s most valuable two-wheeler company and the largest three-wheeler manufacturer with a presence in 79 nations across the world.
Since 2009, IndiDesign has collaborated with Bajaj Auto on a multitude of projects, continuously contributing to the brand’s development. With over two decades of close association, Sudhir has played an integral role in shaping this enduring partnership.
IndiDesign has crafted captivating brands within Bajaj Auto’s two-wheeler and three-wheeler domains across India and the word. Our design strategies have successfully forged meaningful connections between these brands and their target audience.
When Bajaj Auto sought to enhance brand relatability, IndiDesign crafted a standardised look-and-feel for a delivering cohesive showroom experience. From running a pilot with a single showroom, to implementing it across all their local and global retail spaces, the makeover enabled dealers worldwide to create showrooms that exuded the distinctive ambiance and essence of Bajaj Auto.
We replicated the unique identity through employee uniforms, the design of their corporate office, at auto expos and exhibitions, and more. In fact, we played an instrumental role in branding their 3-wheeler sector as intra-city vehicles with a green logo.
Over the past decade, our partnership with Bajaj Auto has thrived through various projects and collaborations. These include the design of their annual and financial reports, brand consulting, strategic design and communication design.
Annual Report 2021-22
Annual Report 2020-21
Other Projects
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
BAJAJ Auto
Industry: Automotive
Branding & Communication Design, Environment Design, Publication Design
Annual Report 2022-23
Annual Report 2021-22
Annual Report 2020-21